I was a hobby baker for at least 4 years before I took the plunge to register with my local council – and boy, was it a big step for me. It felt daunting, overwhelming, and very “real” all at once.

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At the time, I was already working as a part-time secondary school teacher, teaching Design Technology and Catering, but my real passion was always baking. I subscribed to cake decorating magazines to get free tools, followed endless YouTube tutorials, and became completely hooked on learning new cake decorating skills. I baked birthday cakes for family and friends, donated cupcakes to charity events, and often just baked for the pure joy of it.

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Eventually, enquiries started coming in from the public, and I knew that if I wanted to turn this into something more, I needed to make it official and register my business.

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I had the knowledge needed to pass an Environmental Health Officer inspection, and I had already completed my Level 2 Food Hygiene Certificate through my teaching role. But what I didn’t have was someone to guide me through the reality of starting and running a cake business. It took time to find my feet, but I did it.

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Today, I run a successful wedding cake business – Primrose Cakes – from my home, providing me with a sustainable income and the ability to reinvest into my business with ease.

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I was a finalist at the Suffolk Small Business Awards in 2024, a finalist for Business Coach of the Year 2025 at the D’licious Magazine Awards, and a finalist for the East of England Wedding Industry Awards 2026. I am also a recommended supplier for six wedding venues in my area and regularly network within the wedding industry.

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I love to stay immersed in the industry and continually invest in my development by attending events and learning from others. WedPro’s Live 2026 was a standout experience and a brilliant reminder of how fast this industry evolves.

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I am also in close contact with the Food Standards Agency regarding food safety matters and have contributed feedback towards their Floristry & Food Guidance document ahead of its release.

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More than anything, I am passionate about helping other cake makers build businesses that feel sustainable, profitable, and aligned with their life. It can be a lonely world being a cake maker, and I want to create a space that feels supportive, honest, and grounded in real experience.